Dr. Finance Live Podcast Episode 101 – Eric Berman Interview – Brandetize CEO – Brian Tracy Partner
This is Episode 101 of the Dr. Finance® Live Podcast hosted by Dr. Anthony M. Criniti IV (aka “Dr. Finance®”). Dr. Criniti interviewed Eric Berman, founder/CEO of Brandetize, Brian Tracy’s business partner, successful entrepreneur, and marketing and personal branding expert.
Mr. Berman is currently founder/CEO of Brandetize, a full-service, performance-based marketing agency that partners with esteemed thought leaders such as Brian Tracy, Jack Canfield, Phil Town, helping “Experts Build Their Empires.”
Additionally, Eric has consulted for venture capitalists and successful companies at all levels including Club Med, Vessel Health, Fenix infinite, PeakLogic, TakeLessons.com, and more.
Lastly, Mr. Berman was one of the co-founders of CollegeClub.com, Inc., the largest and most visited college site on the Internet in the year 2000 (“the first Facebook”), where from September 1993 until June 2000, Mr. Berman helped the company get up $75 million, oversaw several acquisitions and helped manage the growth of employees from 3 to 400. Berman had served in a variety of positions there including Chief Operating Officer, VP Corporate Development, VP Business Development, and Director of Sales.
Mr. Berman received a B.A. in Quantitative Economics from the University of California San Diego in 1993.
0:00 – 58:52 – Podcast welcome and Eric’s story
58:53 – 1:01:32 – Overview of books
1:01:33 – 1:04:06 – About Brandetize.
1:04:07 – 1:05:49 – What are your ideal clients? More celebrities?
1:05:50 – 1:06:47 – What is marketing?
1:06:48 – 1:10:26 – What is more important: marketing or sales?
1:10:27 – 1:15:29 – What do you think of Public Relations (PR)?
1:15:30 – 1:18:07 – What does it feel like to be partnered with Brian Tracy?
1:18:08 – 1:20:54 – Why do some companies like Facebook hold out and others like MySpace die?
1:20:55 – 1:22:49 – Should people be content with their successes?
1:22:50 – 1:23:36 – How difficult is it to be a successful entrepreneur?
1:23:37 – 1:26:17 – Why is masterminding important?
1:26:18 – 1:27:01 – What types of masterminding events do you lead?
1:27:02 – 1:27:16 – Can 1 book change the world?
1:27:17 – 1:27:26 – What role has networking played in your life?
1:27:27 – 1:27:52 – Is mentoring important? Who are some of your mentors?
1:27:53 – 1:28:20 – What are your favorite financial books?
1:28:21 – 1:28:43 – Do we need money to hold out?
1:28:44 – 1:29:16 – Is finance necessary for everyone? Why or why not?
1:29:17 – 1:29:55 – How important is having a purpose in business? What is your purpose?
1:29:56 – 1:30:33 – What would you like to accomplish in the next 10 years or so? Why?
1:30:34 – 1:31:28 – What would you like to be your legacy to this world?
1:31:29 – 1:33:30 – Wrap up thoughts and Outro
Dr. Anthony M. Criniti IV (aka “Dr. Finance®”) is the world’s leading financial scientist and survivalist. A fifth generation native of Philadelphia, Dr. Criniti is a former finance professor at several universities, a former financial planner, an active investor in diverse marketplaces, an explorer, an international keynote speaker, and has traveled around the world studying various aspects of finance. He is an award winning author of three #1 international best-selling finance books: The Necessity of Finance (2013), The Most Important Lessons in Economics and Finance (2014), and The Survival of the Richest (2016). Dr. Criniti is also the host of the highly successful Dr. Finance® Live Podcast as well as one of the top hosts on Clubhouse. Dr. Criniti has started a grassroots movement that is changing the way that we think about economics and finance.
For more information about Doctor Finance, delight visit https://DrFinance.Info.
Disclaimer: This Podcast is for informational purposes only. It is presented with the understanding that the author(s) and the publisher(s) are not engaged in providing financial, legal, or other professional person services. If financial, legal, or any other form of advice is needed, delight consult a financial advisor, an attorney, or another professional person advice-giving entity.
Also, the opinions and views expressed by any guests on this Podcast do not necessarily correspond the opinions and views of Dr. Finance® or its affiliates.
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